The Official Melania cryptocurrency, associated with the First Lady Melania Trump, saw a substantive increase in value on Tuesday, defying the broader downturn observed across the cryptocurrency landscape. In the course of the past 24 hours, the coin surged up to 7%, marking a pronounced upward movement despite unfavorable market conditions for many prominent digital assets.
The token’s trading volume more than doubled, jumping by 115% to a total of $12.42 million during this period. This heightened activity signals a stronger interest and increased market participation compared to prior sessions. Year-to-date, the Official Melania coin has appreciated by 25%, reflecting a noteworthy level of investor engagement amid the ongoing volatility in the crypto sector.
Data from Coinglass indicates that within the last 24 hours, the coin was subject to liquidations totaling approximately $351,000, with short sellers accounting for $250,000 of these liquidations. This sizable amount of short-position closures suggests that bearish investors were forced to exit their trades amid the rally.
Correspondingly, the Long/Short ratio for the Official Melania token climbed to 2.63, denoting that long positions outnumber short positions by nearly two and a half times. This skew towards bullish sentiment reflects an increased confidence among investors betting on price appreciation.
In sharp contrast, other cryptocurrencies that typically dominate the market, including Bitcoin and Dogecoin, faced price reductions over the same timeframe. Bitcoin declined by approximately 1.31%, while Dogecoin’s value dipped by 2.74%, underscoring the distinctive performance of the Melania coin amidst a challenging market environment.
One factor potentially contributing to the uptick in the Official Melania coin’s trading activity and price could be the heightened attention surrounding the upcoming documentary titled "Melania," produced by Amazon MGM Studios. Expected to debut later this month, the documentary focuses on the First Lady, potentially fueling speculative interest and attention in associated digital assets.
The Melania token operates on the Solana blockchain platform and entered the market shortly before the presidential inauguration of Donald Trump last year. This timing aligns with the launch chronology of the Official Trump memecoin, another politically themed cryptocurrency.
Since its initial release, the Melania token has experienced a dramatic plunge in value — falling nearly 99% from its all-time peak of $13.73, recorded soon after its debut. Previously, the coin reached a market capitalization of approximately $1.73 billion at its height. However, this figure has since dwindled sharply to a market value just surpassing $13 million.
Comparatively, the Official Trump token, despite facing similar setbacks after its launch, managed to achieve substantial growth. Over the last year, it appreciated by more than 350%, concluding 2025 as one of the most successful memecoins in the crypto space.
At the time this report was compiled, the Official Melania token was trading at $0.1448, reflecting an increase of nearly 7% within the previous 24 hours, based on data provided by Benzinga Pro.
It is important to acknowledge the speculative nature of investing in memecoins such as the Official Melania and Official Trump tokens. These assets typically lack intrinsic value and are often influenced by market sentiment, social media trends, and speculative trading activities, which introduces considerable investment risk.