January 12, 2026
Finance

Pfizer’s Braftovi Plus Cetuximab Demonstrates Marked Tumor Reduction in Advanced Colorectal Cancer Study

Phase 3 BREAKWATER Trial Highlights Enhanced Response Rates with Braftovi Combo in BRAF V600E-Mutant Metastatic Colorectal Cancer

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Summary

Pfizer Inc. announced promising outcomes from the third cohort of its Phase 3 BREAKWATER clinical trial, evaluating treatment options for patients with untreated BRAF V600E-mutated metastatic colorectal cancer. The combination of Braftovi (encorafenib) with cetuximab and chemotherapy led to a statistically significant improvement in tumor shrinkage compared to standard chemotherapy regimens. This data, presented at the 2026 ASCO Gastrointestinal Cancers Symposium, underscores the potential of targeted therapies in improving patient responses in a challenging cancer subtype.

Key Points

The combination of Braftovi (encorafenib), cetuximab, and FOLFIRI chemotherapy achieved a 64.4% confirmed objective response rate (ORR), significantly outperforming standard FOLFIRI-based regimens which had a 39.2% ORR.
Durability of response showed 57.4% of patients maintained tumor shrinkage for six months or longer on the Braftovi combination, surpassing the 34.5% observed with standard treatments.
The Phase 3 BREAKWATER trial is ongoing with an anticipated completion in 2027, and median duration of response remains not estimable for the studied regimens.
Braftovi combined with cetuximab and mFOLFOX6 received accelerated FDA approval in December 2024 based on ORR improvements in treatment-naïve BRAF V600E-mutant mCRC patients, contingent on further verification of clinical benefit.

Pfizer Inc. recently disclosed detailed results from Cohort 3 of the Phase 3 BREAKWATER clinical trial, which investigates the efficacy of various regimens for patients diagnosed with previously untreated BRAF V600E-mutant metastatic colorectal cancer (mCRC). The trial compares the performance of Braftovi (encorafenib) paired with cetuximab, administered alongside chemotherapy options mFOLFOX6 or FOLFIRI, against the established standard-of-care chemotherapy treatments.

The focal point of this analysis was the combination of Braftovi, cetuximab, and the FOLFIRI chemotherapy backbone. Findings indicate a robust and significant improvement in the confirmed objective response rate (ORR) for this triplet therapy when compared to the control group receiving FOLFIRI alone or FOLFIRI combined with bevacizumab (Avastin).

Specifically, the confirmed ORR reached 64.4% in the cohort treated with Braftovi plus cetuximab and FOLFIRI, markedly higher than the 39.2% ORR recorded in patients treated with standard-of-care regimens. The statistical evaluation highlights a strong association with an odds ratio of 2.76 and a p-value of 0.001, reinforcing the clinical meaningfulness of these outcomes.

Within oncological clinical trials, the confirmed ORR represents the proportion of patients who experience measurable tumor shrinkage, an effect verified by a subsequent imaging assessment conducted after a minimum interval—customarily four weeks—to establish the durability of the response.

Additional data presented at the 2026 American Society of Clinical Oncology Gastrointestinal (ASCO GI) Cancers Symposium emphasize durability aspects. Although the median duration of response was not estimable at the time of reporting for either the Braftovi combination or comparator treatments, more than half (57.4%) of patients on the Braftovi, cetuximab, and FOLFIRI regimen sustained a response lasting six months or longer. This compares positively against a 34.5% six-month response rate observed within the FOLFIRI with or without bevacizumab treatment arms.

Overall survival (OS) data are being examined descriptively as the trial remains ongoing, with an estimated completion date anticipated in 2027. These survival data are crucial yet currently immature, reflecting the need for continued follow-up to confirm long-term benefits.

Braftovi’s use in combination with cetuximab and mFOLFOX6 received accelerated approval by the U.S. Food and Drug Administration in December 2024, specifically targeting patients with BRAF V600E-mutant metastatic colorectal cancer. This regulatory action was granted on the basis of demonstrated improvement in confirmed ORR among treatment-naïve patients, satisfying one of the primary endpoints of the evaluated studies.

It is important to note that the continued regulatory approval for this indication relies on further validation of clinical benefits beyond the initial response rates, emphasizing the necessity for durable outcomes and survival advantages.

Separately, Pfizer reported in December 2025 the comprehensive Phase 3 HER2CLIMB-05 trial results for Tukysa (tucatinib) used as an investigational first-line maintenance therapy following induction with chemotherapy for patients with HER2-positive metastatic breast cancer. Although distinct from the colorectal cancer data, this study demonstrated a 35.9% reduction in risk of disease progression or death when Tukysa was administered alongside trastuzumab and pertuzumab, compared to placebo with the same targeted therapy backbone.

Following these disclosures, Pfizer’s share price experienced a slight decline, trading at $25.41 and down 0.26% as captured by Benzinga Pro data on the Monday following the announcement.

Risks
  • The BREAKWATER study is ongoing, and longer-term outcomes including overall survival are still being evaluated, leaving uncertainty around durable clinical benefit.
  • Accelerated approval of Braftovi combinations depends on confirmatory data; failure to demonstrate sustained clinical benefits could affect continued regulatory status.
  • Response duration data are currently not fully estimable, which introduces caution in interpreting long-term effectiveness of the treatment.
  • Pfizer’s stock price showed a slight decline post-announcement, reflecting market sensitivity to trial results and broader uncertainties in oncological therapeutics.
Disclosure
Education only / not financial advice
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