On December 25, 2025, Gravity Co., Ltd., a company listed on NASDAQ under the ticker GRVY, officially launched its 3D mobile MMORPG titled Ragnarok: Rebirth within the Chinese market. This release represents a strategic advance into one of the largest and most competitive gaming regions worldwide. The launch aligns with Gravity's expansion efforts, intending to capture a significant share of Chinese mobile gamers by leveraging the strong brand identity associated with its flagship title, Ragnarok Online.
The new title preserves the core elements that long-time fans associate with the original Ragnarok Online, including familiar lore and gameplay mechanics, but introduces substantial enhancements such as fully rendered 3D graphics to modernize the user experience. Additionally, the game incorporates a screen conversion system designed to optimize playability across various mobile device configurations, alongside an integrated exchange system that facilitates user transactions within the game economy.
Prior to launch, Ragnarok: Rebirth underwent a necessary approval process by Chinese regulatory authorities, receiving its International Standard Book Number (ISBN) code in December 2024. This official clearance was an essential regulatory milestone that cleared the pathway for the game’s commercial distribution. Corresponding to this, pre-registration campaigns generated considerable user interest in the title across China, indicating a promising market engagement even before the game's formal release.
Publishing responsibilities for Ragnarok: Rebirth in China fall to Guangzhou Lingxi Interactive Entertainment Limited, which handles distribution and marketing of the game locally. Upon launching, the game became available for download on prominent mobile application storefronts including the Apple App Store and TapTap, facilitating accessibility to a broad user base.
The company referenced the title’s prior reception in other key Asian regions following its initial 2024 release. For instance, in Southeast Asian markets such as Thailand, the Philippines, Indonesia, and Malaysia, the game attained the number one position in the Apple App Store's ranking for free downloads, reflecting strong adoption and engagement levels. Beyond download metrics, the game's monetization was also noteworthy; in Macau, it achieved the second rank in top-grossing charts on the Apple App Store, and similarly appeared prominently in Google Play’s listings, ranking fifth in terms of revenue. Such market performances reinforce the game’s commercial potential as it enters the Chinese marketplace.
Expressing gratitude towards the community, Gravity emphasized its appreciation for those who awaited the title's official release. To mark the launch, the company prepared a series of celebratory events aimed at enhancing player involvement and sustaining momentum in user acquisition and retention.
Gravity, recognized for developing and publishing online and mobile titles, maintains a strong footprint with its renowned Ragnarok Online game, which is actively distributed across 91 regions including Japan and Taiwan. This extensive distribution network underlines the company’s operational reach in multiple Asian gaming markets and its commitment to evolving its portfolio in response to mobile gaming trends.
At the time of the game launch announcement, shares of GRVY experienced a modest increase, trading at approximately $57.00, reflecting a 0.09% rise according to Benzinga Pro's market data. This indicates a relatively stable investor response coinciding with the company’s expansion news.
In summation, the launch of Ragnarok: Rebirth in China represents a significant step for Gravity in expanding its mobile game offerings in an intensely competitive arena. With enhancements tailored for modern mobile play and a strong historical franchise backing, the game is positioned to attract a substantial player base in the new market segment.