February 9, 2026
Finance

Uber Expands Turkish Market Presence Through Acquisition of Getir's Delivery Services

Strategic integration aims to boost demand and service variety across Türkiye's delivery market

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Summary

Uber Technologies Inc. has entered into an agreement to acquire Getir's delivery business in Türkiye, encompassing food, grocery, retail, and water delivery. This initiative signals Uber's long-term dedication to augmenting its footprint in the region by integrating Getir and Trendyol Go platforms, thereby enhancing service offerings and competitive dynamics. The transaction is pending regulatory clearance and other closing requirements.

Key Points

Uber is set to acquire Getir's food, grocery, retail, and water delivery services in Türkiye.
The acquisition aims to integrate Getir and Trendyol Go into Uber's portfolio to enhance consumer, courier, and merchant experiences.
Regulatory approval and closing conditions remain prerequisites for the completion of the deal.
Getir and Trendyol Go users will benefit from expanded service offerings through the integration, increasing choice and market competitiveness.

On Monday, Uber Technologies Inc. (NYSE: UBER) declared a strategic step to acquire Getir's delivery operations within Türkiye. This portfolio acquisition includes a range of delivery services such as food, grocery, retail, and water, reflecting Uber's strategic focus on expanding its operational reach within the country.

The proposed transaction remains subject to regulatory approvals and customary closing conditions before it can be finalized. Dara Khosrowshahi, Uber's Chief Executive Officer, emphasized the company's intention to invest in Türkiye's thriving digital economy and its vibrant consumer segment over the long term.

This acquisition will result in the integration of the delivery platforms Getir and Trendyol Go into Uber's preexisting portfolio. Through this consolidation, Uber expects to offer improved services that benefit a variety of stakeholders including consumers, couriers, and merchants. The company anticipates leveraging the combined capabilities to bolster demand for restaurants and retail outlets across the country.

Consumers currently utilizing Getir will continue to access delivery services via the Getir Super App, which will soon feature expanded restaurant options accessible through Trendyol Go. Conversely, users of Trendyol Go will gain direct access to Getir's grocery delivery selections, thereby enhancing the overall consumer proposition.

The acquisition is projected to enrich consumer choice and create additional delivery opportunities within Türkiye's market, supporting a competitive and dynamic ecosystem. Waleed Al Mokarrab Al Muhairi, Deputy Group CEO at Mubadala Investment Company, remarked that the deal reflects the business's inherent strength and notable progress, particularly over the preceding year.

Uber's move to acquire Getir underscores the robust operational model and strong brand equity that Getir has established within the Turkish market. Batuhan Gultakan, CEO of Getir, highlighted that the agreement marks a significant milestone for the company and validates the resilience and leading market position their team has built domestically.

Getir’s recognized expertise in ultrafast delivery services is expected to enhance Uber’s delivery capabilities, thereby delivering increased value to users. The planned integration is designed to support the growth and competitiveness of Türkiye's delivery market.

Financially, Uber reported holding approximately $7.105 billion in cash and cash equivalents as of December 31, 2025, providing a substantial liquidity base to support such strategic acquisitions.

In the premarket trading session on Monday, shares of Uber Technologies exhibited marginal decline, down 0.03% and priced at $74.75, as per Benzinga Pro data.

Risks
  • Completion of the acquisition depends on obtaining regulatory approvals and satisfying other closing conditions.
  • Integration challenges may arise when merging Getir and Trendyol Go platforms into Uber’s ecosystem.
  • Market responses to the acquisition could affect consumer adoption and demand dynamics in Türkiye.
  • Potential competitive reactions within the local delivery ecosystem may present operational and strategic uncertainties.
Disclosure
Education only / not financial advice
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